Cost: HK$30,000
Period: 12 Weeks (3 Months)
Format: 4 Online Meetings + Offline Review
Expected Results:
Identify most important keywords & search terms that are important to the business as required for the targeted brand website to implement the copy-writing style. Skill transfer to the content managers to continue and develop contents that are search engine friendly. Ensure necessary search engine relevant actions are being taken.
Key Areas of Consultation:
1. Keywords Analysis
- Business/Brands/Products
- Competitors/Partners/Complementors
- Channel/Location
- Descriptive/Languages
2. Website SEO Element/Functions/Structure
- SEO plugins
- Website Speed
- URL, Page Links…naming
- Sitemap/Structure/Languages
3. Web Pages Setting
- Page Title/Description/Links
- Images/File Attachments
- Copywriting Directions
4. Internal & External Links
- Pages (Brand/Products…)
- Blog (News, Articles, Events, Press Releases…)
- Social Media (Facebook/Twitter/Youtube/Linkedin…)
- Business Directories/Partners/Organizations…
5. Google & Other Search Engines Related Products
- Google Analysis
- Google Search Console
- Google Business Profile
- …